My latest work published by Harvard Business Review.

My latest work featured on The World Economic Forum.

As featured on CNN, Forbes, and Inc, BookAuthority identifies and rates the best books in the world.

A new digital magazine and consultancy dedicated to how AR, VR, and Virtual Beings are permeating popular culture across art, fashion, music, games, and celebrity.

In honour of Salvador Dalí’s 115th birthday, I recreated his 1934 collage, “Mae West's Face” in Augmented Reality.

From a blinking eye to double vision, the Met Gala’s best dressed guests were especially CAMP. 

The latest issue of LAMY specs is out! Vol. 4 explores the theme of taking on new perspectives and it's fittingly AR enabled.

My SXSW opening talk in the AR VR track and book signing was a massive success! It was the #1 requested talk with 3200 people vying for 300 seats. A warm thanks to SXSW for inviting me and the audience for joining me.

I’m thrilled to be giving the opening talk in the AR VR MR track at SXSW Interactive this year! Thank you SXSW for the invitation—I’m honoured to be part of such an incredible line-up.

Have you been playing my game “Real or AR” on Instagram? Join me weekly for this wildly popular game in my Instagram story @AugmentedHuman and test your virtual muscle!

These AR projects, apps, products, and tools are helping to rewrite reality and the way we engage with our immediate surroundings and world at large. 

When designing Augmented Reality experiences and AR stories, we too often forget something very important: the human body.

Augmented Reality has the potential to rethink and present a new way of seeing and interacting with our world.

Virtual reality (VR) can make the impossible possible — the rules of physical reality need no longer apply. 

AR presents the opportunity to design beyond the screens we use today and create new experiences that better embody the full human sensorium.

As augmented reality technologies emerge, we must place the focus on serving human needs.

A look at AR today and how we need to design it for tomorrow.

We are explorers, we are inventors, we are storytellers, we are world builders. May we imagine and build an awe-inspiring reality together.

Contrary to pop culture perceptions, this new era of technological realities is not about becoming cyborg-like, supplanting human ability or replacing the human imagination.